Redesign for Cerveza Modelo finalized in 2018. For México, their largest market and country of origin.
Agency: Superunion (currently part of Design Bridge and Partners)
Team: Nei Valente (Lead Designer); Haruko Haykawa (Designer); Stephanie Landry (Design Director); Sam Becker and Henrik Billqvist (Creative Director); Bruno Nesci and Russel Whalen (Production); Joe Finocchiaro (Wordmark and Signature final craft); Ian Webster (Lion refinement); Messon (Bottle Visualization); Tim Gostam (Strategy); Sheila Sheedy, Ian Carroll, Grecia Malavé and Maya Blanco (Client Services)
Team: Nei Valente (Lead Designer); Haruko Haykawa (Designer); Stephanie Landry (Design Director); Sam Becker and Henrik Billqvist (Creative Director); Bruno Nesci and Russel Whalen (Production); Joe Finocchiaro (Wordmark and Signature final craft); Ian Webster (Lion refinement); Messon (Bottle Visualization); Tim Gostam (Strategy); Sheila Sheedy, Ian Carroll, Grecia Malavé and Maya Blanco (Client Services)
